Selling Custom Hoodies : The Best Money-Making Opportunity for Fall

When it comes to fall and winter fashion, comfortable, stylish, and versatile hoodies have become a wardrobe essential. Custom hoodies are one of the best money-making opportunities for e-commerce apparel sellers. Seize this opportunity to customize and sell your own hoodies online and double your sales this season!

Can you make money selling custom hoodies?

Market demand is booming.

Autumn is the perfect time to sell custom hoodies. Hoodie sales surge every autumn as temperatures drop and consumers seek warmth, comfort, and fashion. According to Statista, the global custom apparel market is projected to exceed $6 billion by 2025, with hoodies and sweatshirts among the best-selling categories on print-on-demand platforms.

Hoodies are a great product to sell as gifts.

With the holiday season just around the corner, customized hoodies are one of the easiest and most thoughtful gifts to give. It's wonderful to give a custom picture hoodie to friends, couples, and family members and see them smile.

Custom hoodies are a potentially great promotional tool.

They're like a "wearable billboard." When people wear a hoodie in public with a company logo, slogan, or graphic, they're indirectly helping to boost brand visibility. Even creators can use them to build their personal brand.

How to start a profitable hoodie business step by step

Now that you understand the potential of starting a hoodie business, here's a step-by-step guide to help you build a profitable hoodie business. It's easier than ever to start a custom hoodie business , and with this guide, you'll increase your chances of success by another 50%.

Step 1: Research and find a profitable niche

A well-researched niche market can effectively reduce competition and increase sales by appealing to a specific audience. Don't try to target everyone. A niche market is a small, specialized segment of the market for a specific product that appeals to a specific group of people. These people have their own identities, needs, and preferences.

For example, gamers, fitness communities, pet owners, campus clubs, or independent artists are all potential niche markets for custom hoodies.

You can use tools like SEMrush, Ahrefs, and Google Trends to analyze search engine results and understand what people are searching for.

You can also find this season's popular hoodie styles and buzzwords on Etsy and Pinterest.

The more specific your niche, the easier it will be to stand out in a competitive market.

Step 2: Find and design a hoodie

Designing and selling hoodies through a print-on-demand platform makes it easy to launch your business. They handle printing, packaging, and shipping for you. All you need is creativity, and most platforms, like PeaPrint, offer free design tools. Simply upload your design and preview the finished product.

While everyone loves hoodies, different customers have different preferences. It's important to choose a platform that offers a wide variety of hoodie styles. This way, you can attract customers with diverse tastes and increase your sales success rate. At PeaPrint, we offer hoodies in a variety of materials and styles, including customizable cotton hoodies, children's hoodies, and even dog hoodies.

We also offer a variety of printing options, such as all-over print hoodies and DTG hoodies that can be printed directly on specific areas. Whether you're looking to design a pullover, zip-up shirt, or even a hooded dress, we can meet your needs.

Step 3: Build your brand

Building a brand for your hoodie business is about building a moat for your online store.

To stand out from the competition, products alone aren't enough to make a profit. Building a strong brand identity is key to success. This will help you acquire new customers, retain existing ones, and help people recognize the quality of your product offerings. To successfully build your custom hoodie brand, consider the following:

Create a unique brand visual identity. Design a simple, recognizable logo, color scheme, and website style so customers can instantly identify your brand personality.

Brand narratives shape personality. Don't just talk about what you sell, tell people why you're doing it. Hoodies are inherently personal garments, so your brand narrative should also have a distinct personality, making customers feel: This is my style.

Customized brand packaging and labels. Don't underestimate the influence of packaging and labels, as they can subtly influence customers'  recognition of a brand's refined operations.

Step 4: Choose a sales channel

When choosing a sales channel, carefully evaluate its pros and cons based on your specific circumstances and expectations, and choose the platform that's best suited for your custom hoodie business. Below is a comparison of the pros and cons of two major sales channels, each with its own distinct pricing, fees, and features.

We offer seamless integrations with major e-commerce players like Shopify, Amazon, WooCommerce, and Esty, so you can quickly set up your store and start selling your own hoodies.

Step 5: Market your hoodie business

Marketing is crucial when starting a hoodie business. You'll need to leverage various marketing strategies to promote your brand worldwide and attract customers. Digital marketing channels are crucial for online hoodie stores these days. Consider the following aspects when promoting your personalized hoodie brand.

Social media marketing. Share your unique designs on Facebook, Instagram, or TikTok. These visually stunning social media posts can reach a large audience and attract customers by creating resonant content.

Influencer marketing. Partner with influencers who align with your brand's style to promote your products and brand, quickly gaining widespread exposure.

Paid advertising. Use Meta ads and Google Ads to quickly reach potential customers, test product responses in the market, and continuously adjust advertising audiences to acquire more targeted customers.

Search engine marketing. Utilize seo to continuously optimize pages and increase the visibility of your company and products in search engines.

Content marketing. While time-consuming, it's affordable and effective. If you consistently create high-quality, creative content like articles, product reviews, and videos, you can become a significant influencer in your field.

Email marketing. This is the most common and cost-effective marketing method. Through various tools, you can remarket to your existing customers via email to increase repurchase rates.

How to make your own custom hoodie with PeaPrint

How to customize your hoodie? Creating a unique custom hoodie with PeaPrint is easy. There are no upfront costs, no equipment to invest in, and no inventory to manage. Follow along as we show you how to take your hoodie idea from concept to finished product.

Register for a PeaPrint account

Quickly register an account via email, completely free.

Choose a blank hoodie

Browse our product catalog. In the Hoodies collection you can find blank products in various styles and materials. Select one and click design and sell on the detail page.

Create your hoodie design

Create your own personalized hoodie with our easy-to-use product creator and mockup generator. Easily create a unique design by writing text and uploading images.

Release and start selling

Link your PeaPrint account to your Shopify, Esty, Amazon, and WooCommerce stores. With just a few clicks, your products (including images, descriptions, and prices) are synced directly to your storefront. When a customer places an order, Peaprint automatically processes:

• print
• Package
• Global delivery to over 200 countries

You don't have to touch any packages, we handle the delivery, so you can focus on marketing and design.

Tips: We strongly recommend ordering samples before launching. This ensures your product meets your quality expectations and builds customer trust after launch. Click to get a sample discount.

2025 Trending hoodies: 10 design ideas

Not sure what type of hoodie to design? I've compiled 10 popular hoodie design ideas for 2025. If you're still stuck, here are 10 popular designs to start with.

Minimalist typography. Simple and versatile, minimalist style remains a popular hoodie design. Despite its simplicity, it's still stylish, perfect for those who prefer an understated style.

Trending memes. Hoodies printed with popular memes look fun and unique, instantly catching the attention of passersby. These hoodies are extremely popular among Generation Z and millennials, who are influenced by internet culture.

Vintage college prints. The fashion world is experiencing a resurgence of nostalgia. The college style's vintage prints, sports team crests, campus emblems, and washed-out tones evoke nostalgia and youthful memories.

Abstract patterns. Abstract patterns always give people an avant-garde feeling. This unique visual feeling can attract customers from all groups.

Cartoon or anime art. Hoodies featuring cartoon or anime art create a lively and cheerful vibe. These are particularly popular among anime fans, but be mindful of copyright issues when designing.

Motivational quotes. Positive quotes on hoodies always inspire confidence and spread positive energy. This style is popular with those who value mental health and self-love. So try adding some uplifting phrases to your hoodie design.

All-over print street graffiti. An all-over print hoodie has a striking visual impact, especially when styled in a graffiti style. This style embodies rebellion, creativity, and self-expression, perfectly aligning with the current generation's pursuit of independence and individuality.

Nature-inspired illustrations. These hoodies feature natural elements like forests, oceans, and plants, appealing to a wide range of environmentally conscious consumers and nature lovers. These elements also look comforting.

Couple hoodies. Couple hoodies have always been a popular product and can increase sales. Customers usually buy them as a set and focus on some themed sets.

3D shapes and elements. These futuristic elements appeal to trendsetters seeking a modern and eye-catching look. Their vibrant colors and surreal visual effects are avant-garde.

FAQs

Where can I get custom hoodies in bulk?

If you're looking to order custom hoodies in bulk, PeaPrint is your best choice. Unlike traditional suppliers who require large upfront payments, PeaPrint's on-demand hoodies allow you to scale your business at your own pace. PeaPrint selects comfortable and durable fabrics that combine a soft feel with durability. Using advanced digital direct-to-print (DTG) and dye-sublimation printing technologies, PeaPrint ensures vibrant colors, crisp details, and fade-resistant designs. Whether it's a simple logo design or a complex, full-width print, PeaPrint delivers precise results.

How to create your own hoodie brand?

It's easier than ever to start your own hoodie brand with print on demand. Start by defining your niche and brand positioning. Create your hoodie design around your target audience , choose a suitable hoodie style on PeaPrint, apply your design, and publish it to your POD store to start selling. Leverage a variety of digital marketing strategies to promote your brand.

Is the print on demand hoodie business profitable?

Yes, a print-on-demand hoodie business can definitely be profitable, especially if you focus on the right niche, have a strong brand, and produce quality products. Hoodies are one of the most popular apparel products in the POD industry because they're suitable for year-round wear, appeal to all genders and ages, and offer a lucrative profit for creators. Many small businesses, influencers, and designers have built a sustainable income stream by selling hoodies.

Conclusion

Get ready to boost sales this fall and winter by selling personalized hoodies. Custom hoodies are not only a fashion statement and a great promotional tool, but they also make the perfect gift for the holiday season. Add custom hoodies to your clothing line to reach a wider audience and generate lucrative profits.