Custom Company Swag: 20 Best Product Ideas for Every Business
Looking to boost your business and build brand loyalty? Consider creating a custom company swag. You can add various personalized elements or your brand logo to a customized merchandise. Branded merchandise is not only a great gift for customers but also a wonderful present for employees. Beyond spreading brand messages, these swags can also foster team spirit among staff.
In this article, we've compiled 20 custom company swag ideas best suited for businesses of all sizes, from apparel to accessories. Even better, you can now easily customize these products with PeaPrint's on-demand printing service, allowing you to create high-quality, branded products without upfront inventory costs.
20 Awesome Customizable Products for Enterprise Promotion
T-shirts
American companies spend a staggering $26 billion annually on promotional products . T-shirts are a favorite merchandise among these companies. Imagine printing your company logo on these stylish T-shirts – you essentially have a mobile advertising space, a highly effective tool for increasing brand awareness.
Hoodies
If you're looking to elevate your company's advertising to the next level, hoodies are the perfect gift for employees and loyal customers as the fall weather cools down. They're both comfortable and stylish. Our catalog features a wide variety of styles, materials, sizes, and colors of hoodies, making it ideal for custom-designed logo hoodies for your business.
Sweatshirts
Similar to hoodies, sweatshirts offer a cozy and versatile option for branding. Perfect for casual work environments or giveaways, they are a staple in any custom swag collection. You can add your company logo to our product creator and create impressive branded merchandise.
Jerseys
Sports apparel is very popular, especially custom jerseys of all types. They can serve as team uniforms for company sporting events or as a fun giveaway. They're perfect gifts for clients or employees. With just a few clicks, you can add your company logo or team emblem, creating personalized jerseys that combine style, comfort, and brand identity with a variety of colors and unique graphics.
Socks
Customized socks are perfect as small gifts for loyal customers. You can combine them with other promotional merchandise to create a thoughtful little gift box, giving repeat customers an unexpected surprise. Employees also love these practical gifts as everyday essentials. Our catalog offers a variety of customizable socks, including ankle socks, knee-high socks, and athletic socks.
Hats
Hats have always held a unique position within fashion accessories market. Customized hats are also a fantastic company swag staple. Many companies customize various hats—such as bucket hats, trucker hats, beanie hats, and dad hats—when organizing camping trips, sporting events, or trade shows, and then give them to potential clients and employees. This not only fosters camaraderie among employees but also enhances brand awareness.
Backpacks
Customized backpacks combine style and practicality, their versatility making them ideal for daily commutes, travel, and business trips. At trade shows, many companies and manufacturers often give backpacks bearing their company logo as gifts to visiting clients. This not only wins customer favor but also promotes your brand within the industry. For employees, backpacks are essential for commuting, so customized backpacks can also serve as onboarding gifts, enhancing new employees' sense of belonging to the company.
Tote bags
Many people call customized T-shirts "kings of swag," but I call customized tote bags "queens of swag." According to market research by Data Bridge, the global tote bag market is projected to reach a staggering $4 billion by 2032. With increasing environmental awareness, more and more consumers are turning to reusable canvas tote bags. The highly customizable nature of tote bags allows businesses to strike the perfect balance between branding and creativity. You can now create the perfect personalized gift for your employees and clients using tote bags from our catalog.
Travel bags
For those who love to travel or hit the gym, custom travel bags are a functional yet stylish swag item. With plenty of space for personal belongings, a branded duffel bag makes for an appreciated gift and constant brand exposure.
Lunch bags
Let's focus on employee swag! Think about what gifts are most thoughtful for office workers. Those who bring their own lunch every day will find customized lunch bags very special. These are also great eco-friendly corporate gifts; with colorful designs, patterns, or shapes, you'll capture everyone's attention on their commute.
Mugs
If you own a coffee shop, nothing showcases your brand value better than printing your logo on your coffee mugs. This is the easiest way for businesses looking to build a brand to make customers remember it. Besides coffee shops, customized coffee mugs also make excellent customer gifts or promotional items. Every time a customer drinks coffee from a mug bearing your company's logo, they'll think of your business or company.
Water bottles
Customized gift boxes for clients wouldn't be complete without water bottles printed with your company logo! They're eco-friendly, practical, and a fantastic choice for promoting your brand. As more people turn to reusable products, branded water bottles can carry your mark to any occasion your clients encounter. Perfect for promotional events, trade shows, and giveaways. We offer a variety of customizable water bottles for you to choose from—start customizing now!
Notebooks
Everyone uses notebooks in the office, whether it's for writing project plans, to-do lists, or doodles during meetings. Therefore, customized notebooks are one of the most popular products in company merchandise. They can be used as onboarding supplies for employees or as personalized gifts for clients, leaving a lasting impression.
Phone cases
In today's world, customized phone cases are among the most practical and popular accessories. Printing your brand logo on a phone case ensures your brand is visible every time someone takes out their phone. It also makes a well-received small gift , whether for clients or employees .
Laptop cases
Laptop cases serve as both a protective shield for valuable devices and a stylish everyday accessory. When you're looking to spend a relaxing afternoon at a coffee shop, pulling your laptop out of a custom-designed, personalized case will undoubtedly attract attention. Cases also provide ample space to showcase company logos .
Mouse pads
Custom mouse pads are a great way to keep your brand visible in the office or your clients' homes. It's a subtle yet effective promotional item that 's used almost daily. Best of all, it's inexpensive, making it a great option if you're on a budget.
Desktop mats
Beautifully designed personalized desk mats can effectively enhance the overall atmosphere of an office space, serving as a promotional product to improve comfort and work efficiency. You can print your company culture or slogans on them, and display your brand logo to strengthen employees' sense of belonging to the company and increase customer loyalty.
Umbrellas
Customized umbrellas make for a thoughtful and practical gift for clients and employees, especially suitable for areas with unpredictable weather. On the other hand, umbrellas are undoubtedly the best mobile outdoor billboards; every time your clients or employees use an umbrella with your company logo, they are exposing your brand. This is also a favorite corporate promotional item for clients.
Keychains
Customized keychains, though small in size, are an effective way to increase brand exposure. For companies looking to distribute them as gifts at events or include them in promotional brochures, customized keychains are an affordable option. They don't cost much, yet they keep your brand in the public eye every day.
Blankets
Blankets are a popular fashion item in winter, allowing you to snuggle comfortably on the sofa after a workday, binge-watch your favorite shows, and enjoy soft, cozy moments. Moreover, blankets make excellent promotional items or employee gifts, helping recipients remember your brand.
Bring these ideas to life with PeaPrint print-on-demand
Now that you have fantastic custom company swag ideas and are wondering how to bring them to life, PeaPrint's on-demand printing service makes it easy to create and sell a wide variety of custom merchandise without expensive inventory or upfront investment. Here's a getting started guide:
Register for a PeaPrint account
The registration process is incredibly simple, taking less than a minute. Once registered, you can easily access our vast POD catalog, containing thousands of customizable products, from high-quality T-shirts to custom mugs, tote bags, and more. Whether you're an entrepreneur, marketing manager, or event planner, you can quickly design the perfect merchandise using our beginner-friendly design tools.
Select a product
Browse PeaPrint's custom product catalog and choose products that match your brand. Our catalog includes everything your company needs to help you make a positive impression on your target audience and employees , ensuring you make the best choices for your business.
Apply your design
Once you've selected your product, you can start adding your design. Whether you want to add a logo, slogan, or a unique graphic, our product creator and mockup generator let you easily upload your work and customize your product. The intuitive design interface ensures you can easily adjust the logo's position, choose colors, and preview the product before placing your order.
Order samples
We always recommend ordering samples to check product quality and whether the design is accurate and matches your expectations. PeaPrint offers sample order discounts to all customers.
If needed, our on-demand printing service can deliver products directly to your customers or employees.
FAQ: Customized company swag
What's the best custom corporate swag?
The best custom corporate swag depends on your target audience and the purpose of the swag.
For employees, a comfortable garment might be preferred, such as a custom T-shirt, hoodie, or snapback hat with your company logo. For customers, practical items like water bottles, mugs, or backpacks with your brand logo are likely more appealing, offering long-term brand exposure and increasing customer satisfaction.
Where can I customize company swag?
You can customize your company swag through print-on-demand platforms like PeaPrint. We offer a wide variety of customizable products with no upfront fees; you only pay when you order. This eliminates the risks associated with traditional bulk orders and inventory storage.
How much does it cost to customize company swag?
The cost of customizing company merchandise depends on the products you choose and the quantity you order. If you choose to customize a T-shirt, our prices range from $4 to $15. PeaPrint has no minimum order quantity; you can order even one piece. However, if you customize swags in bulk, we offer discounts of up to 30% on bulk orders.
Conclusion
Customized company merchandise is a powerful branding tool . What can you do with company-branded swag?
- Increase customer loyalty to the brand
- Establish contact with potential customers
- Enhance team spirit and boost employee morale
- Expressing gratitude for the employees' contributions and achievements.
- Improve employee onboarding experience
With PeaPrint, any business can create high-quality company swag items that match its culture and style. What are you waiting for? Start customizing your company merchandise today and take your brand to the next level with PeaPrint!